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GENERAL INFORMATION Gundabluey Research is a boutique market research company that is focusing on providing strategic market research to the business-to-business and service industries. It draws on the principal’s strength to co-ordinate a range of market research approaches, analytical and statistical skills with a strong business understanding, strategic management skills and excellent client service. The specific areas of expertise include:
STATEMENT OF KEY PERSONNEL Sarah Wrigley, Director – has a Bachelor of Management degree from New Zealand and over 20 years of Market Research experience in Australia. She has worked across a range of industries and has specialised in Customer Satisfaction and Loyalty research, business-to-business research and brand tracking research. While predominantly a quantitative researcher, Sarah also has extensive qualitative experience, particularly in the business-to-business environment. Sarah is a full member of the Market Research Society of Australia.
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